Products, Services, and Prospect Theory Behavioral science is now an influential part of economics. It needs to become a more important part of the discipline of innovation. Although the discussion below is somewhat speculative, it highlights important perceptual attributes of “customer value.” Prospect Theory inspired this discussion, but the focus is quite different. Therefore I call it “Customer Value Analysis,” a model to help better evaluate the relative merits of.. Read More
Will There Be Any Jobs?
Innovation, Value, and the Way We Work Every day there is another article about how automation will decimate the workforce. Ray Kurzweil says computer intelligence will catch up with humans by 2029. Does that mean we have only 14 years of dominance left? If true, why bother doing anything at this point? Predicting the future is impossible; no one is there yet. But the history of artificial intelligence suggests it.. Read More