A Process for Systematic Innovative Success![](https://www.practiceofinnovation.com/wp-content/uploads/2019/10/Screen-Shot-2019-10-29-at-1.16.23-PM.png)
Here is a podcast with Hunter Hastings from the Mises Institute where we discuss the fundamentals of value creation. Below is an introduction to the webcast and a graphic for NABC value propositions. As I describe, the four NABC elements are the starting point for all new innovations. If you cannot address all four, you have still not figured out what to do next.
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